Nokia picks WP7 rather than Google Android

Nokia is the top mobile phonemaker announced that they adopting the Windows Phone platform (WP7), in a media conference in London. The adoption of a new OS is considered as a key step for Nokia to regain its market share in the United States, which is the biggest market for smartphones.

Image From: ibtimes.com

For Nokia, it is getting a decent OS for its smartphones. In return, a partner like Nokia could help bring Windows Phone to a larger range of price points, market segments and geographies.

Nokia said, "This strategy recognizes the opportunity to retain and transition the installed base of 200 million Symbian owners. Nokia expects to sell approximately 150 million more Symbian devices in the years to come."

Nokia is still one of the biggest handset makers and has a strong presence in Asia and Europe.

Meanwhile, Steven A. Ballmer, Microsoft CEO said, “I am excited about this partnership with Nokia," “Ecosystems thrive when fueled by speed, innovation and scale.The partnership announced today provides incredible scale, vast expertise in hardware and software innovation and a proven ability to execute."

This maybe one of the reasons why Nokia might have opted for Windows Phone 7:

Microsoft - A flexible Partner: Compared to Google, Microsoft could be a flexible partner for Nokia as Google follows a practice of controlling specifications tightly, in the process frustrating some of the device vendors.