Madonna with her 25-year-old boyfriend and her kids was enjoying ski and snowboarding at mostly-flat trail when the incident occurred. She decided to take the slopes on her own then she fell face down on the snow.
The incident was caught by paparazzi with long lenses as she fell into the snow. The scene and social media shared the photo with the tag line “Madonna face plant photo” and it goes viral afterwards.
According to NYdailynews site, "In one particularly awkward moment caught on camera, she landed face down in the powdery snow with her legs splaid and a clearly unhappy look on her face."